Swedish retailer H&M has just announced their collaboration with America's most profitable and famous music festivals, Coachella! The two powerhouses is set to come up with a branded line off clothing aimed at dedicated festival goers.
On March 19th, less than a month before the official start of the festival on April 10, the longtime festival sponsor H&M will launch the collection called H&M Loves Coachella.
The aesthetic to the lines is slated to be a gypsy-bohemian inspired line for both men and women reasonably priced between $4.95 and $49.95.
 |
| Fashions from Coachella 2014 |
A pop-up shop at Coachella's Indio Valley site, which will sell a variety of exclusive branded merchandise including trendy favorites like with fringe, lace, rompers, crop tops,graphic T-shirts and shorts shorts, and wide-legged pants, will be opened during the event.
By the way, we hear that among the all-star lineup will be Drake, Azealia Banks, Florence And The Machine, David Guetta, Interpol and FKA twigs.
See you there!